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Learn About Quality

Benefits of Total Quality Management


Note: Total quality management (TQM) as a term to describe an organization's quality policy and procedure has fallen out of favor as international standards for quality management have been developed. Please see our series of pages on quality management systems for more information.

Total quality management benefits and advantages:
  • Strengthened competitive position
  • Adaptability to changing or emerging market conditions and to environmental and other government regulations
  • Higher productivity
  • Enhanced market image
  • Elimination of defects and waste
  • Reduced costs and better cost management
  • Higher profitability
  • Improved customer focus and satisfaction
  • Increased customer loyalty and retention
  • Increased job security
  • Improved employee morale
  • Enhanced shareholder and stakeholder value
  • Improved and innovative processes

Total Quality Management (TQM) Benefit: Methodology Creates an Adaptive Organization
Total Quality Management (TQM) Benefit: Methodology Creates an Adaptive Organization

ASQ has collected a series of total quality management case studies to illustrate the impact a TQM system can have on your organization.

Total Quality Management Case Studies


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Business School Improves Learning, Research, and Placement Measures With TQM (PDF)

A cross-functional team at RIMS, a graduate business school in India, used TQM principles to improve measures of learning, faculty research, and graduate placement. The team earned the "Award of Distinction" in the 2010 Education Team Excellence Award process. 

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Good Vibrations: Ingrained quality practices mirror Deming’s 14 points (ASQ member exclusive)

The Santa Cruz Guitar Co. practiced quality management and Deming’s 14 points–before they were aware of the principles. Individuals are empowered to make their own quality decisions, timely responses to questions lead to customer satisfaction, and workers are actively encouraged to enhance their skills. 

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Print Perfect

Branch-Smith Printing reached its goal of receiving the Malcolm Baldrige National Quality Award, thanks in part to its robust quality information database. The company doubled its sales in four years.

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TQM and the Government–The Importance of Leadership and Personal Transformation (PDF, ASQ member exclusive)

Read about three applications of total quality management in the government sector—at the Oregon Judicial Department, in Florida’s Fourth District Court of Appeals, and at the Texas Department of Mental Health and Retardation—that demonstrate the importance of leadership and a unified organizational vision. 

Adapted from The Certified Manager of Quality/Organizational Excellence Handbook. Fourth Edition, ASQ Quality Press.

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