The Leader's Playbook

Many leaders treat quality as a department or a set of tools, turning to it only when challenges arise. But what if quality was more than that— what if it became the foundation of your entire organization, creating a culture of excellence? The Leader’s Playbook redefines how leaders should approach quality. Chad Dorgan coined a “Quality First” concept, which is about embedding quality into the core of your business—its mission, values, and strategy—so it flows through every department, project, and initiative. By incorporating this central principle, leaders can drive alignment, empower teams, and create a culture of continuous improvement.

This book provides a practical roadmap to:

• Integrate quality into your organization’s DNA.
• Unify teams and initiatives with a clear focus.
• Maximize performance while fostering innovation.

Whether you’re leading a start-up, a nonprofit, or a global corporation, The Leader’s Playbook offers the insights to transform how your organization operates. Don’t just manage quality—lead with it. Take the first step toward building a resilient, high-performing organization today.

Chad Dorgan, PhD, PE, LEED Fellow, and ASHRAE Fellow, obtained a doctorate in Indoor Air Quality and Productivity from the University of Wisconsin-Madison. With over 30 years of experience, he is a leader in quality and sustainability for major organizations such as McCarthy Holdings and SGS SA. A sought-after speaker and trainer, Dorgan developed over 40 courses and published numerous papers and books. He currently lives with his wife and children in Yorba Linda, CA.