Measuring and Quantifying the Customer Experience Webcast
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Measuring and Quantifying the Customer Experience Webcast
- Publication:
- ASQ.ORG
- Date:
- November 2014
- Author(s):
- Goodman, John
- Organization(s):
- Customer Care Measurement and Consulting
- Formats:
- WebEx
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Description
John Goodman, author of Customer Experience 3.0, in part three of this three-part webcast series, defines customer experience (CE) and how it differs from customer relationship management (CRM) and customer service. He also shares four strategies for enhancing the bottom line with CE.