Back to Basics: Stakeholder Management 101
- Quality Progress
- March 2011
- Volume 44 Issue 3
- pp. 72
- Kangas, Philip J.
The copyright of this article is not held by ASQ.
Stakeholder buy-in is an essential factor of any successful project, including lean and Six Sigma process improvement efforts. A leading cause of project failure, however, is inattention to those stakeholders who have the greatest influence over implementation and sustainability. Effective management requires proactive and on-going stakeholder engagement—including identification, communication and risk planning, and active collaboration—throughout the project life-cycle.