Can quality processes within organizations fulfill the more traditional roles and be expanded to encompass the creation of
customer value and be harnessed as a competitive differentiator? According to the “ASQ Global State of Quality Research: Discoveries 2013” report, only 24 percent of the surveyed organizations are maximizing the potential of the quality process as both a method to reduce cost and as a strategic asset. This “Global State of Quality Research Spotlight Report” will provide
information on how these organizations have moved quality beyond compliance and built it into the brand.
This Spotlight is the second in a series addressing questions such as these to uncover data, real-world examples, and insights into quality topics identified in the Global State of Quality Research up to this point. These reports will provide you with insights from both survey data analysis and conversations with quality leaders throughout the world whose organizations have implemented mature quality practices.