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Managing with Conscience for Competitive Advantage

Managing with Conscience for Competitive Advantage

Pete Geissler

Softcover, 128 pages, Published 2004
Dimensions: 6 x 9
ISBN: 0873896386
Item Number: H1227

Member Price: $6.00

List Price: $6.00
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  • Quality Management
  • Finance
  • Government
  • Service
  • Sales
  • Retail/Wholesale
  • Environmental Manag. and Sustainability
  • Social Responsibility
  • Insurance
  • Real Estate
  • Hospitality
  • Arts/Entertainment
  • Sports/Recreation


Enron. Tyco. Westinghouse. The root cause of these widely reported business failures appears to have been managing too zealously for stockholder value at the expense of the scores of employees and smaller investors. This book is not another lecture about the greed, self-centeredness, and self-aggrandizement of managers who perpetrated and profited from the failures of their companies. Instead it suggests a management direction that could prevent more of the same failings and restore a sense of social consciousness to management. Included are a number of profiles of successful companies that are managed with conscience for the satisfaction of employees and customers, albeit in different ways and styles, and the managers who know that their businesses are much more than numbers and behave accordingly.

"Pete Geissler has reminded us of the many monetary and psychic rewards of conscience in business. A must-read."

       - John Larsen, President Emeritus,
New Balance Athletic Shoe, Inc.