Manager, Global Consumer Trends and Futuring, Ford Motor Company
Tuesday, September 29, 9:00 AM CDT - 10:00 AM CDT
Confessions of a Corporate Futurist: Coming Trends That Will Revolutionize Your Business
No one knows what the future holds and despite our best efforts to prepare for the unknown, the future plays out in unexpected ways. All too often, the success and failure of an organization comes down to its ability to manage uncertainty and effectively identify how external—and seemingly unrelated—trends could have significant impacts to one’s business. In this compelling keynote talk, Sheryl Connelly reveals her secrets for how to think like a futurist, providing audiences with the expertise and strategies necessary for effectively anticipating change. From the 10 mega trends that could change the world as we know it before the year 2050 (which is a lot sooner than it seems), to perspective that will forever change one’s approach to long-term planning and strategy, Connelly delivers the insights necessary for organizations across industry sectors to thrive, innovate, and remain relevant.
Sheryl Connelly has served as Ford Motor Company’s futurist for more than a decade. She is responsible for identifying global trends, exploring potential implications and cascading these insights on futuring to organizations throughout the company, including design, product development and corporate strategy. She is a member of the Global Advisory Council on transportation for the World Economic Forum. Fast Company magazine named her one of the Most Creative People in Business in 2013 and 2015. Connelly has been a featured speaker at TED Global, appeared on CBS This Morning , CNBC’s Fast Money and NPR’s All Things Considered with Robert Siegel. Before working for Ford, she practiced law. In addition to a juris doctorate, Connelly holds a bachelor’s degree in finance and a master’s in business administration. When her schedule permits, she teaches design research at Center for Creative Studies in Detroit.