The Case for Quality: Taking it to Management –
Who Should Attend
This program will meet the needs of quality consultants and
professionals in a cross-market arena who need strategic
selling skills within their organizations to gain project
buy-in. The program will also provide a focus for consultants
by offering them communication skills to grow their
At the end of the course successful students will be able
Understand the major areas of interest and concern of top
managers, including time pressures, financial
responsibilities, and common decision-making styles.
Frame ideas in a manner that will pique manager's
interests, using "business case" methodology.
Avoid common pitfalls and stereotypes in communicating
Use specific tools to gauge and manage "office politics"
in order to build effective coalitions among managers.
Please note: You will need speaker phone access,
near your computer, for the entire length of the